Ideas repeat.
Creatives wear out.
Bring fresh angles, stories and formats into your next tests.
Find fresh concepts ↗CREATIVE PRODUCTION / MOBILE GROWTHINDEPENDENT THINKING. CONNECTED GROWTH.
Creativesthat moveyour appforward.
AI video, microdramas and fresh concepts for mobile apps. From audience insight to creatives ready to test.
NDA-friendly collaborationOUR TEAM’S EXPERIENCE
10 Minute English
Olymp Trade
Remote Job Finder
01 / WHEN TO BRING US IN
When your team needs
a fresh angle.
Start with a specific challenge, from fresh concepts to a full creative testing cycle.
Ideas repeat.
UA is in place.
Production needs capacity.
Extend creative production while your team keeps ownership of media buying.
Extend production ↗A new format.
A clear way to test it.
A microdrama or a new hypothesis: define what to test and which data you will need.
Plan the first test ↗02 / THE RESULTS
The outcomes.
In numbers.
Creative, testing and acquisition in context. Each case explains the challenge, the team’s contribution and the outcome.
CREATIVE + UA · NDAMeta · Remote jobs
Job · NDA
Scale paid acquisition while maintaining efficiency.
6×
increase in ad spend
While maintaining acquisition efficiency.
- The challenge
- Performance became unstable as budgets grew, while creatives wore out.
- Our contribution
- Built a pipeline of concepts across UGC, problem–solution and hook-led short videos. Tested angles and iterated winning variations within Meta acquisition.
- The outcome
- Ad spend scaled 6×. ROAS stabilized at target KPIs, including during high-season scaling.
The outcome reflects creative strategy, testing and Meta media buying together. The product name is confidential under NDA.
R&D + CREATIVE + UAEducation · R&D
Microlearning · NDA
Discover and scale a new acquisition funnel from scratch.
$300K+
monthly ad spend
600+ creatives tested.
- The challenge
- The existing setup limited growth. The team needed a new funnel and fast validation of multiple hypotheses.
- Our contribution
- Worked in an R&D cycle: researched the market, tested angles and formats, analyzed early signals and scaled successful directions.
- The outcome
- Tested 600+ creatives and identified 30+ scalable ones. Reached $300K+ in monthly ad spend and launched two additional branches.
A combined outcome of R&D, creative, funnel work and acquisition. The project remains anonymous.
CREATIVE CONTRIBUTION2 months
Vocal Image
Support acquisition growth with a continuous creative pipeline.
$350K
monthly project ad spend
Scaled within 2 months; Nona contributed creative production.
- The challenge
- Avoid creative fatigue at growing budgets and discover angles beyond obvious product messages.
- Our contribution
- Built a pipeline of concepts and variations, accelerated iterations and refined creative testing using proxy metrics.
- The outcome
- Creative work supported scaling to $350K in monthly ad spend within 2 months, with up to 10 new concepts produced each week.
The $350K figure is the project’s media spend. Nona’s role in this case was creative and its testing process.
ANONYMIZED CASE60 days
Health & Fitness
ROAS158%
SPEND$5,305.79
CPA$54.14
One project’s results over the stated period. ROAS is advertising revenue divided by ad spend; it is not profit.
ANONYMIZED CASE30 days
Job
ROAS142%
SPEND$7,428.82
CPA$48
One project’s results over the stated period. ROAS is advertising revenue divided by ad spend; it is not profit.
YOUR PROJECT / THE NEXT STEPThe next growth story
The next growth story
could be yours.
Tell us about your product. Let’s explore how creative production and testing can support its growth.
Let’s talk about your project ↗Creative + context + outcome.For your project, we’ll agree on goals and a testing plan.
AI VIDEO✳MICRODRAMAS✳CREATIVE STRATEGY✳STATIC & MOTION✳PERFORMANCE FEEDBACK✳
03 / CREATIVE IN FOCUS
A NONA SPECIALTYA little drama.
A little drama.
A strong idea.
Turn a user’s pain into a short story: a familiar situation, a conflict and your product as the resolution.
Our custom automated workflow connects scripts, characters, video, speech and subtitles. The team reviews the result before delivery.
Explore a microdrama for your app ↗MICRODRAMA / GYM9:16 · EN
MICRODRAMA / OFFICE9:16 · EN
04 / FROM INSIGHT TO TEST
Behind every creative:
a clear hypothesis.
Our custom tools help discover and organize ideas. The team checks sources and selects what deserves to become a test.
Listen to users
Study the product, reviews, pain points and audience language. Explore how the category sells similar solutions.
INSIGHT → ANGLEShape the concept
Connect a specific pain to the product. Define the hook, proposition and variable we want to test.
ANGLE → CONCEPTProduce and review
Produce ads and variations. Check visuals, speech, subtitles and alignment with the agreed brief.
CONCEPT → CREATIVELearn from results
In a Feedback Loop engagement, use test data to inform the next iteration. Add media buying as a separate scope.
RESULT → NEXT IDEA ↺05 / YOUR TEAM + NONA
Start with creative.
Choose the depth.
Already have a strong UA team? We’ll extend production. Need testing or a broader performance function? We’ll define the right scope.
NONA PRODUCTIONS01
Creative
production
Fresh ideas and finished assets for your media buying team.
- AI video, microdramas, static and motion
- Concepts and variations for your brief
- Final review by the team
First AI pack $350
8 videos = 2 concepts × 4 variations. Microdramas and custom formats are quoted separately.
I need creatives ↗NONA LAB02
Creative
Test Sprint
Validate creative hypotheses with real paid traffic.
- Research and creative production
- Media plan and UA launch
- Analysis and the next iteration
Scope and fees depend on the product. Ad spend is separate from service fees.
Plan a test ↗NONA LAB03
Embedded
Growth Team
An ongoing team built around your growth goals.
- Creative + Production + UA + Growth
- Continuous testing and feedback
- Funnels and analytics within agreed scope
Engagement follows a review of your product, team and infrastructure. Custom team and scope.
Explore growth support ↗HOW WE START
Your challenge comes first.
- 01
Understand the product and the challenge
- 02
Share relevant creative examples
- 03
Agree on scope, budget and timeline
06 / THE PEOPLE BEHIND THE WORK
Behind the work:
the team.
Creative producers, motion designers and the project founder.
Elvira
Creative producer
Denis
Creative producer
Laura
Motion designer
Timur
Motion designer
Sergey
Founder
07 / BEFORE WE START
Good
questions.
The things worth discussing before the first brief.
We already have UA and designers. Why Nona?
Add fresh concepts, formats and production capacity. Keep media buying in-house and bring us in for creative production only.
Will AI creatives look generic?
We start with your product and audience, then choose a visual approach. AI supports production; the team reviews scripts, fit and final quality. We’ll show examples of relevant styles.
Do you guarantee ROAS or a lower CPA?
We commit to agreed scope, deliverables and review process. Performance also depends on the product, funnel, audience and media buying. Targets and test plans are agreed before launch; specific ROAS or CPA outcomes are not guaranteed.
Can we start small?
Yes. An AI Creative Pack is a straightforward first order without a long-term contract. Microdramas and other custom formats are quoted separately. We can discuss an ongoing engagement once the volume is clear.
What about timelines, revisions and source files?
Before starting, we agree on formats, concept and variation counts, timelines, revisions and handoff. Localization, extra aspect ratios, source files and usage rights are scoped for your project.
What data do you need for the next iterations?
A Feedback Loop needs dashboard access or structured creative-level exports. If data isn’t available yet, we start with production and agree who will run the tests and how.
Do you work under an NDA?
Yes. We work under NDAs and handle project materials confidentially. Publishing case studies and creatives is agreed separately.
08 / LET’S MAKE THE NEXT ONE
Show us your app.
Let’s find the angle.
Tell us what’s missing: fresh ideas, more creative capacity or a full testing cycle.
A SHORT BRIEF
Tell us about the challenge.
Three answers give us a starting point.
OR WRITE DIRECTLY
Liza
Sales managerWrite to Liza
before she writes to you 😉
Send your app link and tell us about the challenge. We’ll share relevant examples and discuss a format for the first project.
lizaveta@nona.productionsWHAT HAPPENS NEXT
Clarify the brief → share relevant examples → agree on scope, budget and timeline.